The Lean Content Strategy Blueprint

Created by Lineo (pronounced di-neh-woh), who’s…

  1. Worked with over 30 DTC brands in Berlin, London, Atlanta, and South Africa, mastering the nuances of diverse markets and positioning brands for success.

  2. Achieved an 80% newsletter open rate for client with almost no budget by focusing on people over profit.

  3. Invested nearly $20000 in brand-strategy education to become a serious brand strategist, not just another brand strategy influencer.

Everything you need to stop struggling with engagement, consistency, and content that doesn’t convert

The Lean Content Strategy Blueprint helps you:

  • 1️⃣ Choose the Right Platforms

    Stop spreading yourself thin and focus your efforts.

  • 2️⃣ Create Consistent Content

    Treat your content like a product, not just a post.

  • 3️⃣ Validate Your Ideas Fast

    Use Minimum Viable Content (MVC) to test what resonates.

The Lean Content Strategy

Ready to finally get consistent with content?

Here's a sneak peek of your next 5 days:

Day #1: Master Platform Focus

Discover how to stop spreading yourself thin and choose the right platform to focus your content efforts.

Day #2: Build a Consistent Content Machine

Learn why content needs management like a product and how to create a strategic process for maximum impact.

Day #3: Test Fast with Minimum Viable Content

How to validate your content ideas quickly using Minimum Viable Content (MVC) to avoid wasting time and resources.

Day #4: Use Paid Ads for Smart Insights

Learn how to leverage paid ads effectively—not for just visibility, but for gathering insights and refining your strategy.

Day #5: Engage Beyond Vanity Metrics

Focus on deeper engagement metrics to build loyal relationships, drive sustainable growth, and understand the true value of your content.